LET IT RING WHILE YOU DRIVE

Let It Ring While You Drive

 As part of the ‘technology cycle 1’ of MYP year 5 moderations, we made commercial on social issues. We worked through many stages of the technology cycle, beginning with investigate till create and then evaluated the process. The video in this article is a product of the whole process. I chose to work on the issue of cell phone driving because I feel that like underage driving; using cell phone while driving is also an undesired attempt to suicide. A study by Professor David Strayer states that “If you put a 20-year-old driver behind the wheel with a cell phone, their reaction times are the same as a 70-year-old driver who is not using a cell phone.” I looked at a variety of alternatives to avoid the use of cell phone while driving. But finally I concluded that not picking up the cell phone while it is ringing is the best alternative as using hands-free does not reduce the risk of accident.  This is proved by a statistical report of the NHTSA which says that the number 1 source of driver inattention is use of a wireless device. The story of the commercial is based on the perspective of a man. It shows a comparison between the the view of a builiding while driving without and while talking on phone while driving. The tilted view of the man is exaggerated to create the desired impact and to make the avertisemet humorous. Traffic rules are made by a country’s traffic department to assure the safety of the citizens. And so I believe that obeying to traffic rules is a moral duty of every citizen.

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Similar Links

http://www.nationwide.com/newsroom/dwd-facts-figures.jsp

http://www.newsdial.com/technology/communication/cell-phone-statistics.html